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Fred Rogers Productions, PNC Foundation Extend Partnership for ‘Alma’s Way’

The $1.4M grant will support a range of onscreen content, outreach programs, and community events inspired by the series and ongoing FRP initiatives.

Fred Rogers Productions has extended its partnership with the PNC Foundation, which through PNC Grow Up Great, has awarded a $1.4 million grant to support the animated series Alma’s Way on PBS Kids. The grant will also support a range of onscreen content, outreach programs, and community events inspired by the series and ongoing Fred Rogers Productions initiatives, such as Be My Neighbor Day.

“We are so pleased to continue our partnership with the PNC Foundation, a valued supporter of educational and arts programs,” said Paul Siefken, president and CEO, Fred Rogers Productions. “Their sponsorship of our programming and outreach initiatives enables us to continue providing valuable content and hands-on experiences for children and families in their neighborhoods nationwide.”

“Fred Rogers Productions has been a terrific collaborator from the earliest days of PNC Grow Up Great, creating quality programming that encourages young children to discover, learn and grow,” said Sally McCrady, chair and president of the PNC Foundation. “Be My Neighbor Days is one of my favorite initiatives across PNC’s markets, helping families think about how they can be great neighbors and the importance of keeping kindness in mind. We’re excited to see the Alma’s Way Explore Your City events take shape.”

Alma’s Way encourages children as they develop problem-solving, resilience, empathy, and other life skills. The series, which premiered in 2021, is created by Sonia Manzano and produced by Fred Rogers Productions in association with Pipeline Studios (Elinor Wonders Why). Ellen Doherty and Manzano executive producer. Jorge Aguirre (Goldie & Bear) is head writer and co-executive producer. Additional co-executive producers are Luis Lopez and Juan Lopez. Supervising producer for Fred Rogers Productions is Olubunmi Mia Olufemi.

Be My Neighbor Day, the signature community outreach initiative for the Mister Rogers’ Neighborhood spinoff Daniel Tiger’s Neighborhood, has shared more than 126,000 resources with participants, and attendees have helped create and assemble over 90,000 “giveback” items for their communities. More than 30,000 items, such as sweaters and mittens, have also been collected for donation to the participating locales.

Source: Fred Rogers Productions

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Journalist, antique shop owner, aspiring gemologist—L'Wren brings a diverse perspective to animation, where every frame reflects her varied passions.