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Buffalo Wild Wings Launches ‘Hank the Halls’ Holiday Campaign

The festive spot, styled like a 1950s stop-mo Christmas special, opens on Christmas Eve at the restaurant.

Buffalo Wild Wings has unveiled its first-ever holiday campaign, Hank the Halls, which centers on a stop-motion commercial.

The festive spot is styled like a 1950s Christmas special and opens on Christmas Eve at a Buffalo Wild Wings, where Hank and Santa share a “Pick 6” meal for two. When Santa’s reindeer get into a tussle over a chicken wing and can’t fly the sleigh, Hank steps in to save Christmas. Former SNL star Beck Bennett voices both Santa and Hank.

The brand will also drop a limited-edition Hank the Halls Blind Box ($20), which will be available starting December 10 to Rewards members. Each blind box features a felt ornament inspired by the short film. 

The initiative was brought to life through a collaboration with Anomaly and HouseSpecial. 

Check out the ad spot now:

Source: Buffalo Wild Wings

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