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Tagged With: Commercials

Commercials Headline News

Watch: Black Kite VFX Breakdown for ‘McDonald’s World Menu Heist’ Campaign

By Dan Sarto | Friday, July 31, 2026 at 11:21am

Studio’s work includes snowy environments, fully CG aircraft, and flying burger boxes on the globe-trotting campaign created by Leo Burnett UK and directed by Henry Scholfield.

Business Headline News

Lemonade Talent Adds LOBO to UK Roster

By Dan Sarto | Wednesday, July 29, 2026 at 4:28pm

The award-winning creative studio has spent more than 3 decades working in live-action, animation, mixed media, visual effects and emerging technologies for brands including Coca-Cola, Apple, Microsoft, Disney/Pixar and Mastercard.

People Headline News

Framestore Adds 3 Senior Leaders to Design Studio

By Dan Sarto | Tuesday, July 14, 2026 at 10:43am

Ric Comline joins as executive creative director, Thierry Levy as executive producer and Sean Cooper as creative director; the London-based trio to focus on expanding advertising and brand work while supporting global episodic, immersive and film projects.

Yup… That’s What It’s About Headline News

Watch: Dirty Work’s ‘Beat Cancer Off’ Award-Winning Animated Short

By Dan Sarto | Tuesday, July 14, 2026 at 8:26am

Mmixed-media centerpiece of the ‘Fuck Cancer’ and VML Health’s awareness campaign blends 2D, cut-out, puppetry and live-action to explore 21 different expressions for ‘rubbing one out,’ earning major recognition at the recent New York Festivals Advertising Awards and Cannes Lions.

Business Headline News

TransPerfect Combines MPC and The Mill as Single Global Studio

By Dan Sarto | Tuesday, June 16, 2026 at 5:43pm

The AI and language solutions company’s 2 divisions will now operate as The Mill, bringing together film and series VFX, brand content production, localization, and AI-enabled production services under one organization.

On the road to Annecy Events

Annecy International Animation Film Festival 2026

By Dan Sarto | Wednesday, June 10, 2026 at 10:41am
Begins: June 21, 2026

The festival is dedicated to animated films and animation production, combining a week of screenings, competitions, presentations, exhibitions, and professional programming with one of the industry's key marketplaces for financing, acquisitions, co-productions, distribution, recruitment, and project development.

People Headline News

Black Kite Studios Names Phil Oldham and Jonathan Box Creative Directors

By Dan Sarto | Tuesday, June 2, 2026 at 11:11am

Pair will work closely with executive creative director Adam Crocker in shaping the company’s creative offerings and expansion.

Business Headline News

Psyop Launches ‘Psyop Independent Media Group’ Studio Network

By Dan Sarto | Monday, June 1, 2026 at 4:20pm

New effort connects 20 independent studios across visual storytelling, entertainment, design and IP development into a multi-disciplinary creative partnership with one consistent point of contact.

On the road to Annecy Headline News

Annecy 2026 Sets Animated Thrills & Chills Programming Lineup

By Dan Sarto | Tuesday, May 26, 2026 at 3:31pm

The festival’s new genre-focused selection spans 4 features, 8 short film programs and 3 round tables built around horror, sci-fi, fantasy, thrillers, westerns, war movie and other animated storytelling.

Breathe… Breathe in the Cat ANIMATIONWorld

Kirsten Lepore Gets Weird for Finch’s ‘Whatever It Takes to Get Through the Day’

The Oscar-nominated and Emmy-winning director joins Weirwork and Mathematic on the self-care app’s first campaign, a 3DCG musical short built around the odd rituals people use to cope.

VFX Studio Expansion Headline News

Rodeo FX Opens Unified Paris Studio, Integrating Mikros Animation Operations

By Dan Sarto | Monday, April 6, 2026 at 4:29pm

The leading visual effects company consolidates its French divisions into a new 40,000-square-foot facility, bringing the 2 company teams together under one roof, expanding its European footprint and production capabilities.

On the road to Annecy Headline News

Annecy 2026 Official TV and Commissioned Films Selections Announced

By Dan Sarto | Wednesday, March 25, 2026 at 12:02pm

66 films from 32 countries were selected for the official competition: 30 in the TV Films category and 36 in the Commissioned Films category; celebrating 50 years, the festival runs June 21-27.

People Headline News

Psyop Names Dotti Sinnott EVP of Studio

By Dan Sarto | Friday, March 13, 2026 at 1:22pm

Veteran executive and producer joins the company to oversee operations, production and creative development as it expands its global network of artists and partner studios.

Awarding Excellence in Animation Headline News

'KPop Demon Hunters' Dominates at 53rd Annual Annie Awards

By Dan Sarto | Sunday, February 22, 2026 at 6:55am

Maggie Kang, Chris Appelhans and Netflix’s blockbuster feature took home 10 wins, including Best Feature, while ‘Arco’ won for Best Independent Feature; ‘Common Side Effects’ led all TV shows with 4 wins, followed closely by ‘Win or Lose’ and ‘Love, Death + Robots’ with 3 each, at the animation industry’s gala event held last night at Royce Hall in Los Angeles.

The Annies are Coming! ANIMATIONWorld

AWN’s 2026 Annie Awards Roundup: Top Contenders in Film and TV

Dig into the roster of animated feature films, TV shows, and shorts vying for wins in 37 different categories on February 21 at ASIFA-Hollywood’s 53rd annual ceremony recognizing the best in animation from the past year.

Animation in the Big Apple ANIMATIONWorld

Review: ‘New York Animation 1966-1999: A City in Motion’

ASIFA-East president Doug Vitarelli looks at Robby Gilbert’s expansive new book, the ‘definitive’ look at the key animators, studios, projects and happenings that defined the incredibly prolific and influential 3-decade period of NYC’s ever-vibrant animation community.

Rediscovering Shared Humanity Headline News

StoryCorps, NFL Partner for ‘One Small Step’ Animated PSA

The NFL Network will air the new 2D spot, from Richard O’Connor’s Ace & Son Moving Picture Co., through the upcoming NFL Draft; the initiative pairs strangers with opposing beliefs for one-on-one conversations to rediscover their shared humanity.

The Annies are Coming! Headline News

53rd Annual Annie Awards Nominations Announced

By Dan Sarto | Monday, January 5, 2026 at 10:55am

Best Animated Feature nominees ‘Elio,’ ‘Little Amélie or the Character of Rain,’ ‘KPop Demon Hunters,’ ‘The Bad Guys 2,’ and ‘Zootopia 2’ top the expansive list of category nominations; animation’s biggest awards ceremony is scheduled to return live on Saturday, February 21 at UCLA’s Royce Hall

Get Dunkin’ for the Holidays Headline News

BUCK Brings Dunkin’s ‘The Little Holiday Munchkin’ to Life

A bite-sized hero takes center stage in the children’s book and commercial, narrated by Mindy Kaling; supports the Dunkin’ Joy in Childhood Foundation.

Who Knew Bunnies Could Knit? Headline News

Blinkink Creates Stop-Motion World for Xfinity WiFi Campaign

Directors Andy Biddle and Adeena Grubb teamed with model makers at Sculpt-Double for the spot, which follows a furry rabbit family as they discover the joy of staying connected.

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