The AI-native 3D tool that turns simple prompts into editable 3D scenes is designed specifically for creatives who work in film, advertising, events, and interactive projects.
Intangible has launched its spatial intelligence AI platform, which turns simple prompts into editable 3D scenes. Founded by veterans from Apple, Pixar, Netflix, Google and Unity, Intangible is the world's first AI-native, 3D tool designed specifically for creatives who work in film, advertising, events, and interactive projects.
“Ideas move faster here,” said Bharat Vasan, co-founder and CEO of Intangible. “Language is fundamentally lossy – it can't capture spatial reality. That's why prompting AI often fails when building visual creative concepts. Intangible changes this by letting you show AI models exactly what you imagine instead of describing it. The result is fewer prompts, less hallucination, and more creative flow.”
Intangible uses semantic 3D scene building to create context-aware outputs from leading generative AI models, powered by a proprietary knowledge graph and multiple LLMs. Users retain creative control, while AI speeds up ideation and iteration.
“Intangible gives creative teams a new way to guide AI,” said Charles Migos, co-founder and Chief Product Officer. “Most tools still rely on prompts, but that's not how creatives think. We think in scenes with movement, space, and composition. Intangible lets you direct AI to create what you want, rather than tell it in words.”
Check out Intangible in action:
The platform is built for the earliest stages of creative work, when teams need to rapidly visualize concepts for clients, pitches, or productions. Designed for speed and simplicity, Intangible allows users to build rough creative ideas independently as well as develop full cinematic sequences with control over layout, art styles, and animation.
Intangible gives full creative direction over visual output:
- World Creation: Build custom 3D scenes using drag-and-drop objects from a library of 5,000+ assets or quick prompts
- Image & Video Generation: Generate different takes and export to production workflows using generative AI models
- Camera Control: Professional cinematography tools with camera path editing and cinematic layout controls
- Art Styles: Lighting and mood filters for atmosphere and style matching across projects
- Consistent Results: Preserve look and feel of characters and scenes across projects for narrative content
- Intuitive Workflow: Browser-based platform requires no downloads, installations, or technical expertise
- AI Agents: Help users build interactive 3D worlds in seconds, direct character behavior, and compose the right images and videos
Intangible is now in open beta. All subscription tiers are free through July 31. Paid plans begin at $15/month and unlock more projects, scenes, credits and features. Users can also pay as they go, for image and video generation, with usage-based credits.
Source: Intangible
Journalist, antique shop owner, aspiring gemologist—L'Wren brings a diverse perspective to animation, where every frame reflects her varied passions.
